Growth & Experimentation Lead

Where will your career take you next? Let’s find out together.

At Zurich Cover-More, we’re proud to be one of the world’s leading travel insurance and assistance providers. Each year, we protect more than 20 million travellers worldwide, making sure we’re there every step of their journey with proactive care, personalised cover and specialist support. Zurich Cover-More partners with many of the world’s best-known brands – think major airlines, travel giants, top banks, credit card providers, and large retailers – to deliver more care, more cover, for all.

Launched in December 2024, Zurich Cover-More is the global travel brand of Zurich Insurance Group, one of the world’s leading multi-line insurers. Our family of customer-facing brands includes trusted names like Travel Guard, Cover-More Travel Insurance, Travelex Insurance, Universal Assistance, World Travel Protection, Freely, and Blue Insurance. Together, we’re redefining what it means to travel safely and with confidence. Whether it’s a long-awaited holiday, a last-minute business trip, or an unexpected detour, we deliver in the moments that matter.

What you’ll be doing:

The Growth & Experimentation Manager owns the North America growth optimization program across direct‑to‑consumer websites and key business‑partner integrated booking flows for ZCM. This is a strategic role that sits at the intersection of business strategy, experimentation, and customer experience. Acting as the central conductor of performance, the Growth & Experimentation Manager interprets the commercial strategies of ZCM’s direct channels and major business partners and translates them into clear experimentation and growth strategies. The Growth & Experimentation Manager sets direction, pushes cross‑functional teams toward aligned outcomes, and confidently represents ZCM’s optimization philosophy in rooms with senior stakeholders at major business partners, ensuring learning and growth initiatives are both commercially meaningful and customer‑centric.

•    Own the end‑to‑end optimization and growth strategy across the U.S. and Canada, spanning Zurich‑owned digital properties and deeply embedded partner purchase flows.
•    Understand, challenge, and interpret business strategy for both direct‑to‑consumer channels and key partners, translating commercial objectives, constraints, and partner dynamics into experimentation and growth agendas.
•    Serve as the central conductor of experimentation, orchestrating inputs from product, data science, UX, content, and analytics into a single prioritized optimization roadmap.
•    Define what gets tested, where, and in what sequence, focusing experimentation effort on the highest‑value strategic opportunities rather than isolated test wins.
•    Lead through influence rather than direct authority, pushing and aligning cross‑functional teams to deliver against shared optimization priorities.
•    Translate analytical insight and test outcomes into clear decisions, direction, and narrative, converting learning into sustained commercial value.
•    Drive test ideation, experimentation design, and delivery at scale, balancing speed, rigor, regulatory requirements, partner constraints, and customer experience.
•    Own optimization performance narratives end‑to‑end, from strategic rationale and experiment design through executive‑level reporting and recommendations.
•    Walk confidently into senior executive and partner forums, persuasively articulating optimization strategy, tradeoffs, outcomes, and next steps.
•    Ensure all optimization activity complies with legal, compliance, brand, accessibility, and partner requirements.

What skills and experience you’ll bring on this journey:

• 7+ years of relevant experience in digital, growth, optimization, experimentation, or related disciplines, including senior program leadership experience.
• Demonstrated ability to understand business and partner strategy and translate it into experimentation priorities, hypotheses, and long‑term learning agendas.
• Proven success influencing and mobilizing cross‑functional teams without direct line management responsibility.
• Deep experience with test‑and‑learn methodologies, experimental design, A/B and multivariate testing, and optimization programs at scale.
• Strong commercial acumen, with the ability to connect experimentation outcomes to broader business and partner performance.
• Excellent executive communication skills, including the ability to clearly explain complex analytical and strategic concepts to very senior, non‑technical audiences.
• Strong understanding of UX/UI and conversion optimization principles within purchase flows and e‑commerce environments.
• Experience operating in global, multi‑stakeholder environments across time zones.
• High degree of integrity and a strong risk‑management mindset, with a clear focus on protecting customer trust.
• Experience with Adobe Analytics, Adobe Experience Manager, or similar platforms preferred.

Why you’ll love working with us!

We value optimism, caring, togetherness, reliability, results-orientation, and forward-thinking.  

We have more than 3000 employees worldwide. We are a global group of digital specialists, actuaries, marketers, doctors, nurses, case managers, claims specialists, finance experts, customer service and corporate services professionals. We share a global purpose to look after travellers, at every step of their journey. 

Job flexibility. We understand the importance of making sure that work fits into your life, not the other way around. Our hybrid approach ensures you can maintain work-life balance with the flexibility of 3 days in the office and 2 days working from home, after an initial training period. 

Career growth. This is an extremely exciting time for us at Zurich Cover-More, as we rapidly expand our business across the globe. We’re committed to helping our people thrive through a comprehensive onboarding experience, continuous professional development, and a supportive work environment that empowers growth at every stage of your career.

Take the time you need, for you and your community. We encourage you to take the time you need when you need it. We offer regular annual and personal leave benefits along with anniversary leave, volunteer leave and a comprehensive paid parental leave scheme. 

Investing in your health, and your future. We offer a competitive medical insurance package and pension contributions.

Diversity and inclusion. We respect who you are and thoroughly embrace diversity. Wherever life has taken you, we welcome you to bring your whole self to work. Just be you – because that’s exactly who we’re looking for.

Apply today and let’s go to great places together!

At Zurich Cover-More, compensation for roles is influenced by a variety of factors, including but not limited to the specific office location, role, skill set, and level of experience. In compliance with local laws, Zurich commits to providing a fair and reasonable compensation range for each role. Additional rewards may encompass short-term incentive bonuses and merit increases. We encourage candidates with salary expectations beyond the provided range to apply as they will be considered based on their experience, skills, and education.

The compensation indicated represents a nationwide market range and has not been adjusted for geographic differentials pertaining to the location where the position may be filled. The proposed salary range for this position is $83,300.00 - $88,000.00 with short-term incentive bonus eligibility set at 10%.